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PRSA SF Bay Area Chapter Awards

The Foggies PR Awards

The PRSA San Francisco Bay Area Chapter Awards Program (The Foggies) recognizes the San Francisco Bay Area’s best public relations programs and the brightest professionals who bring them to life. Entries should demonstrate the highest standards in our profession and showcase the importance of public relations in the Bay Area business community.  

This awards program is open to public relations and communications professionals from agencies, consultancies, in-house teams and nonprofits from across the Bay Area. You've done the hard work – time to show it off!



2023 Competition Deadlines

Applications open on May 1, 2023. The regular entry deadline is June 30, 2023, with a late submission period through July 15, 2023 (late fee applies). 

Stay informed on all things Foggies by signing up for the PRSA-SF chapter newsletter here.

Submit Your Entry



PRSA SF Bay Area Chapter Member: $99 Regular Rate
PRSA National Member: $125 Regular Rate
Non-PRSA Member: $150 Regular Rate

Early Bird Rate: May 1 - 10, 2023 ($25 discount)
Regular Rate: May 11 - June 30, 2023
Late Entry Period: July 1 - 15, 2023 (additional $25 fee applies)

Remember: You can start your application at any time (locking in a lower rate), and update or finish until the submission deadline.


2023 Foggies Awards Ceremony

Mark your calendars for the evening of Thursday, October 5, 2023! Details are still forthcoming, but those interested in sponsoring the event should reach out to Katina Tinka Bush at


Categories & Winners

Chapter Awards:

  • Leadership Award: This award recognizes an individual for exemplary contributions to the PRSA San Francisco Bay Area Chapter. Finalists are formally nominated by the PRSA-SF Board of Directors, and presented to Awards Committee for consideration.

Team Awards:

  • Small Agency of the Year - 1 - 20 (in Bay Area offices): This award celebrates the accomplishments of a PR agency with less than 20 employees.
  • Midsize Agency of the Year - 20 - 49 (in Bay Area offices): This award celebrates the accomplishments of a PR agency with 20 - 49 employees. Sponsor: Businesswire
  • Large Agency of the Year - 50+ (in Bay Area offices): This award celebrates the accomplishments of a PR agency with more than 50 employees.
  • Best In-House PR Team of the Year - This award celebrates the accomplishments of an in-house PR team.
    • 2019 Winner: Hewlett Packard Enterprise (HPE)


Individual Honors: 


Project & Campaign Recognition:




  • ATTENTION: all rules must be followed for qualification. Any submissions with missing elements will be disqualified.
  • The awards program is open to all public relations professionals in the San Francisco Bay Area, including PRSA members and non-members.
  • You may submit to any and all categories but cannot nominate the same agency for the small, midsize and big agency awards nor the same person for the young professional and professional of the year awards.
  • Materials (campaigns, case study work) for consideration must have been completed during the period between June 1, 2022 to May 30, 2023.
  • The early submissions period will be open May 1 through May 10, 2023 and includes discounted rates. The open submissions period will occur between May 11, 2023 and June 30, 2023 at the posted regular rates. Entries submitted between July 1, 2023 and July 15,2023 will be accepted and incur an additional $25 late fee on top of the standard entry price.
  • Each submission must accompany an appropriate entry fee by the listed deadline. Any entry without a corresponding entry fee will be deemed invalid.
  • IMPORTANT: Each submission must include a 300-word overview AND supporting materials in PDF Format. This PDF should include four key elements: Objective, Strategy, Execution and Results. These can also be presented as a traditional Research, Planning, Implementation and Evaluation structure. Entries for Team and Personal Awards must include the 300-word overview, but may include examples of work as supporting materials.
  • The Chapter Leadership Award will be assessed by write-in nomination only. Nominees can be submitted directly to Please include full name and email for the individual, along with a brief (100-200 words) description of why the nominee should be considered.
  • Judging will be performed by a sister PRSA chapter assigned by PRSA National. Prior to forwarding the entries to the judges, the PRSA San Francisco Bay Area Awards Committee will review each entry for the appropriateness of category and may make changes where appropriate. Decisions of the committee are final.
  • Requests for additional information and specific questions about the competition can be directed to Katina Tinka Bush, 2023 Awards Director at
  • Information regarding membership can be directed to PRSA San Francisco Bay Area Chapter Membership Director Harper Schmidt at
  • The PRSA San Francisco Bay Area Chapter Foggies Awards Ceremony, scheduled for Thursday, Ocotber 5, 2023, is still in the planning phases. However, any parties interested in sponsoring the awards ceremony should email


About PRSA San Francisco Bay Area

Founded in 1947 and one of the five founding Public Relations Society of America (PRSA) Chapters, we are the Public Relations Society of America, San Francisco Bay Area Chapter (PRSA-SF). With a robust active membership of more than 300 PR professionals, PRSA-SF functions as a regional division of the Public Relations Society of America, Inc., and serves members within the territory as approved by the Society, including the nine counties of the San Francisco Bay Area: San Francisco, San Mateo, Alameda, Contra Costa, Santa Clara, Solano, Napa, Sonoma and Marin.


Thank you to our sponsors!