Proactive PR: Take Control of Your Message

Sept. 20, 2017

225 Bush Street
San Francisco, CA 94104


Monthly Program at Meltwater


Proactive PR: Take Control of Your Message

Wednesday, September 20
5:30 - 7:30 p.m.


You’ve automated your media monitoring and reporting. You personalize pitches and track the performance of every outreach email. And of course, you’re rolling out campaigns on multiple social channels. What else can you possibly do to get the message out and contribute to business goals?

It’s time to focus on strategy and ways to use your new PR tools to take control of the conversation.

This month, our panelists share best practices for storytelling that move beyond awareness to education, advocacy, and action. You’ll hear about what PR leaders are doing to make sure everything they do is aligned to business goals--and results.


Zac Rose, Manager of Communications, Asian Art Museum

Erin Campion, Communications Manager, Recology,

Ben Bathalon, Brand Public Relations, E&J Gallo Winery

You won’t want to miss this event. Tickets are limited so be sure to grab your seat early!

5:30 - 6:30 p.m. – Registration & Networking
6:30-7:30 p.m. – Panel and Q&A

PRSA-SF Members: $25 (must provide member number when registering)
General/Non-members: $40
Students & PRSSA Members: $15 (must show student ID upon check-in)

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Location: Meltwater, 225 Bush Street, San Francisco CA 94104




Refund Policy:  Credits, but not refunds, of ticket and admission fees will be granted by The Public Relations Society of America-San Francisco chapter to registrants who find they cannot attend the event.  The credit must be requested to the PRSA-SF office (  It will be honored for up to 12 months after the credit is granted.  

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Date and Time

Wed, Sept. 20, 2017

5:30 p.m. - 7:30 p.m.
(GMT-0700) US/Pacific



225 Bush Street
San Francisco, CA 94104


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225 Bush Street
San Francisco, CA 94104

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