Imagine communicating about initiatives for which an entire urban city, county or region is your audience – residents, commuters, environmental and other special interest groups, elected officials, the news media.  In fact, imagine that your audience is keenly interested in how the initiative is being managed, when it will be completed, what is costs, who benefits, who is impacted.  Join PRSA-San Francisco on November 15 to hear a panel of senior public sector communicators describe the unique challenges and opportunities of providing public relations – with public involvement -- for high visibility, complex or controversial public sector initiatives including the BART Silicon Valley Extension and the $2.2 billion rebuild of the South Bay’s wastewater facility.  Q&A and discussion will follow the presentations.