Jan. 28, 2014

Meltwater
225 Bush Street, Suite 1000
San Francisco, CA 94104
United States


Description

Please join us on Tuesday, Jan. 28 for the first PRSA-SF program of 2014 as we go “Behind the Scenes with Batkid.” On Nov. 15, 2013 a new superhero rallied the entire city of San Francisco and the world as he confronted evildoers in San Francisco. People around the globe now know that Batkid is the alter-ego of Miles, a 5-year-old who is in remission from leukemia.

This evening will be a lively panel discussion about how the Batkid story went viral to capture the hearts of many and would become one of the greatest feel-good stories of 2013. We will hear from the social media force behind the event, Stefania Pomponi, Founder, President & Chief Evangelist of the Clever Girls Collective. She is a respected social media thought leader and dynamic speaker for social media conferences. Also joining us will be Patricia Wilson, Executive Director, Make-A-Wish Greater Bay Area who was actively involved with the planning and execution of the wish fulfillment event. We will round out the evening with a discussion of data and results from the Batkid campaign and its impact in the news and social media.

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Date and Time

Tue, Jan. 28, 2014

5:30 p.m. - 7:30 p.m.
(GMT-0800) US/Pacific

Location

Meltwater

225 Bush Street, Suite 1000
San Francisco, CA 94104
United States


Location


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Meltwater

225 Bush Street, Suite 1000
San Francisco, CA 94104
United States