the golden gate bridge

2 Blog Posts Found

June 3, 2019

Guest Post: Nothing Gained, An Inexhaustive List of Bad PR Assumptions I’ve Made

What you don’t know can hurt you. But what you don’t know you don’t know can be even worse. It’s a cliché, but a useful one. And it has proven itself true time after time as I make every conceivable and inconceivable mistake in my PR efforts. It’s the same lesson, over and over again, in different flavors: don’t make assumptions.

In the hopes of giving the PR professionals out there some insight into the minds of their clients, I’d like to share with you some of the key assumptions that only hindsight has taught me not to make.

“A …

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March 27, 2019

Meet the Media Q+A: Owen Thomas of the San Francisco Chronicle

As part of PRSA’s mission to advance the PR profession and the professional, we bring you the Meet the Media Q+A series. In this Q+A, we speak with Owen Thomas, Business Editor at the San Francisco Chronicle to learn more about the work he does on a daily basis and to find out about his hobbies and interests. Owen is also a member of the NLGJA Northern California Chapter.

Tell us the story about how you got into journalism?

I gave the long version to Pacific Standard five years or so ago. The short version is that I …

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