Meet Darolyn Davis 

We periodically feature veteran and new PRSA San Francisco members, and tell the story of their public relations career.  If you would like to suggest a PRSA San Francisco member for a profile, please send an email to info@prsasf.org.

You have been in PR for over 25 years.  Share a few ways it has changed over the years and where you see it going.

PR of yesteryear is never to return. When I started out I had a typewriter, landline phone and a fax machine to communicate about public interest issues. I would write …

Meet Bilen Mesfin Packwood,

Change Consulting, LLC

We periodically feature veteran and new PRSA San Francisco members, and tell the story of their public relations career.  If you would like to suggest a PRSA San Francisco member for a profile, please send an email to info@prsasf.org.

You have been in PR for many years.  Please tell us about your company and how long you’ve been in the PR field?

I have about 16 years of experience in media and communications. My first job out of college was in the communications department of a public television station in …

Meet Teena Massingill,

Director of Corporate Public Affairs, Safeway Inc.

We periodically feature veteran and new PRSA San Francisco members, and tell the story of their public relations career.  If you would like to suggest a PRSA San Francisco member for a profile, please send an email to prsasf@gmail.com.

How did you get started in PR/communications and what has your journey looked like?

Like many people in the field today, I started as a journalist. I went to journalism school at Ohio University and did the whole tiny-town radio news/weekend cops beat/election night coverage thing for a …

Meet Heather Sliwinski,

Account Supervisor, Grayling

We periodically feature veteran and new PRSA San Francisco members, and tell the story of their public relations career. If you would like to suggest a PRSA San Francisco member for a profile, please send an email to prsasf@gmail.com.

How did you get started in public relations/communications and what has your journey looked like? 

Writing has always been my passion. I had my heart set on being a writer since middle school and a journalist since high school, but when I took my first communications course in college and learned about the …

Meet Traci Stuart,

President, Blattel Communications

We periodically feature veteran and new PRSA San Francisco members, and tell the story of their public relations career. If you would like to suggest a PRSA San Francisco member for a profile, please send an email to prsasf@gmail.com.

How did you get started in public relations/communications and what has your journey looked like? 

I studied journalism/PR in college and nabbed my first internship at a consumer PR agency in Orange County thanks to an in-class assignment that involved coming up with a plan for launching that agency. I moved to the …

Meet Sarah Grolnic-McClurg,

Principal, Pounce PR

We periodically feature veteran and new PRSA San Francisco members, and tell the story of their public relations career. If you would like to suggest a PRSA San Francisco member for a profile, please send an email to prsasf@gmail.com.

How did you get started in public relations/communications and what has your journey looked like? 

My work in PR and communications started during and right after college; I worked in a series of non-profits doing events, collateral, reports, some media, and loads of outreach. I never knew it would add up to valuable …

Meet Michael Fineman,

President, Fineman PR

We periodically feature veteran and new PRSA San Francisco members and tell the story of their public relations career. If you would like to suggest a PRSA San Francisco member for a profile, please send an email to info@prsasf.org.

How did you get started in public relations/communications and what has your journey looked like? 

In short order, I switched from teaching high school English in Oregon to interning in a local public relations agency that offered the start of a new, more fulfilling career. I saw the possibility of leveraging …

Meet Vernae Graham,

Media Relations Manager, Western Region, Amtrak

We periodically feature veteran and new PRSA San Francisco members and tell the story of their public relations career. If you would like to suggest a PRSA San Francisco member for a profile, please send an email to info@prsasf.org.

How did you get started in public relations/communications and what has your journey looked like?

Through a strong connection (source) from my television assignment desk days, I landed in PR. This was after years in both print and broadcast journalism.

What do you like the most about your career …

Meet Victoria Sanchez De Alba,

President at De Alba Communications

We periodically feature veteran and new PRSA San Francisco members, and tell the story of their public relations career. If you would like to suggest a PRSA San Francisco member for a profile, please send an email to prsasf@gmail.com.

How did you get started in public relations/communications and what has your journey looked like?

Growing up in the Salinas Valley, I knew as a young girl that I wanted a career in communications so that I could help make a difference. I worked in the fields, from sixth grade …

Meet Holly Houston, APR,

Director of Communications at UCSF Medical Center at Mission Bay

We periodically feature veteran and new PRSA San Francisco members, and tell the story of their public relations career.  If you would like to suggest a PRSA San Francisco member for a profile, please send an email to prsasf@gmail.com.

How did you get started in public relations/communications and what has your journey looked like?

I turned to public relations after spending 12 years as an award-winning television news reporter, anchor and documentary producer working in Las Vegas, Oklahoma City and Los Angeles, respectively. My …